Immaculate Mary | Wash the naughty away at the end of the day
PACKAGING DESIGN | BRANDING
Immaculate Mary is a retro soap concept for naughty housewives to “wash the naughty away at the end of the day.” There is no shame in getting bored and doing naughty things some times and with Immaculate Mary, you can wash all the sin away. You’ll go to bed practically as clean as the virgin Mary herself.
Deliverables: body wash, bar soap, bubble bath
Art Direction: Paul Sheriff
Photography: Austen Hart